Sahib, Author at TheFabWeb https://thefabweb.com/author/sahib/ Love for Technology and Internet Fri, 26 Jun 2020 18:25:39 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://thefabweb.com/wp-content/uploads/2020/05/cropped-logo600-32x32.png Sahib, Author at TheFabWeb https://thefabweb.com/author/sahib/ 32 32 Predictive Dialer Software Vs Power Dialing System https://thefabweb.com/predictive-dialer-software-vs-power-dialing-system/ Mon, 13 May 2019 10:50:32 +0000 https://thefabweb.com/?p=588 An auto dialer can significantly boost your call center’s productivity and efficiency. Maybe you’re considering call center software options already. If so, you might be wondering about the differences between predictive dialers and power dialers, and which one is right for you. What is a dialer? In this application, a dialer is simply software that […]

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An auto dialer can significantly boost your call center’s productivity and efficiency. Maybe you’re considering call center software options already. If so, you might be wondering about the differences between predictive dialers and power dialers, and which one is right for you.

What is a dialer?

In this application, a dialer is simply software that automates the process of dialing external numbers. Whenever you dial numbers, some of them don’t go through. There will be wrong numbers, answering machines, voicemails, fax machines, and other misses.

Each miss takes up valuable time, and that’s where a dialer can help. A dialer automates the calling process so that human call center employees can skip the dropped calls and always talk to a live person.

Understanding predictive dialers

A predictive dialer works through a database of numbers in sequence, with no live agent actually sitting on the line. All live agents are on other calls, and the predictive dialer is estimating, or predicting, when an agent will be free to take the next call.

When it estimates that an agent will be free, the predictive dialer starts calling numbers. When a live person answers, the dialer shifts the call straight to an agent.

Understanding power dialers

Predictive dialers work on their own; power dialers are activated by the individual call center agent. When the agent is ready, he or she starts the call session. The dialer quickly rings numbers for the agent until they reach a live person.

In this scenario, the agent will inevitably experience some drop-outs and a higher abandon rate than with predictive dialers. Compared to manual dialing, though, power dialers speed up the process significantly.

Comparing the two: what’s right for you?

There are four areas to consider as you compare predictive and power dialers. How easy are they to use? How many calls can you make with each? Which is best for the type of calls you need to make? Finally, does either system affect the way you interact with customers?

Ease of use: Predictive dialers are more complex than power dialers and require more tech support to set up and troubleshoot. On the other hand, predictive dialers make life easier for call center agents day-to-day.

To get the best of both worlds in this category, you need a predictive dialer provider with robust support so you can get the system up and running quickly. Once it’s ready, it takes much of the burden off your agents.

Call volume: If volume is a big consideration for your company, then the predictive dialer is the clear choice for you. A power dialer can handle somewhere between 70 and 80 calls per agent in one hour. A predictive dialer will be able to to do between 100 and 300 calls per agent.

Of course, the number of calls your agents can handle in an hour depends a lot on the average call length. If you only have a few agents, a power dialing system usually works best. For six or more agents, a predictive dialing system is often much more efficient.

Call purpose: Power dialers are great for responding to a request for a callback, or making follow-up calls to a specific niche of people. Predictive dialers are perfect for sales situations and meeting targets within a deadline.

Customers are usually more satisfied with calls in a power dialing situation. The power dialer allows your agents to personalize calls better and build trust. But if efficiency is key, the predictive dialer is definitely the best choice.

Dialers are crucial support for the efficient, modern business. Choosing the right dialer for your call center is a strategic move that can make all the difference in your efficiency and productivity.

Image Credits: Predictive Dialer Software from NicoElNino /Shutterstock

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Top 4 Video Games with in Game Markets and How to Make Money From Them https://thefabweb.com/top-4-video-games-with-in-game-markets-and-how-to-make-money-from-them/ Wed, 10 Apr 2019 15:14:40 +0000 https://thefabweb.com/?p=565 Video games have been steadily decreasing the space between virtual and reality over the past two decades. More polygons, higher fidelity, ragdoll, bullet drop – to name but a few immersive innovations. However, there is one that perhaps trumps them all. Economy. In-game markets have rather abruptly risen to prominence since the dawn of the […]

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Video games have been steadily decreasing the space between virtual and reality over the past two decades. More polygons, higher fidelity, ragdoll, bullet drop – to name but a few immersive innovations. However, there is one that perhaps trumps them all.

Economy.

In-game markets have rather abruptly risen to prominence since the dawn of the MMO. Games such as EVE Online and World of Warcraft have allowed gamers to sink as much cash as they’d like into the variably predictable, sometimes controlled, and sometimes terribly volatile markets in order to make a hell of a lot more.

Well, usually they’d do it just to get that snazzy new item or slap their created character’s bank account silly with a truckload of bullion. And while being rich in a video game may seem pointless to some, surprisingly that wealth isn’t worthless in the real world.

Cash flow through that matrix doesn’t have to be a one way street. In fact, nowadays, making money in video games is splendidly simple, if you know where to look…

Everyone has heard of Counter Strike skins and the not too long ago controversy of the gambling sites that allowed its users to bet on, and win skins, ranging from cents to hundreds, possibly even thousands of dollars. While great in concept, and not so great in practice due to lack of transparency from the management and site age restrictions, what this proves is that video games have evolved into a lucrative financial playground, and there’s plenty of cash to be made for those with the right eye.

For now, we’ll be exploring the safer, and less seedy side of in-game markets. Though not entirely risk-free, trading in video games is no less viable than trading real life stock or Cryptocurrency.

Bubbles and bulls abound! Watch your step, andHOLD on tight – for the Top 4 Video Games with the Biggest Economies, and (more importantly to you and me) HOW TO MAKE MONEY FROM THEM!

Number 4 – Black Desert

As a relative underdog of the MMO world, Black Desert is perhaps a strange addition to this list. Coming in at number 4, BD is an infant among titans, and can be easily accused of lacking an in-game market worthy of note, but there is still a lot the video game does well. BD has one of the largest current MMO playerbases (over 2 million), and some strikingly beautiful graphics. And while these two things won’t net you any cash, they’re certain to bring in more gamers over time. In essence, more gamers means more opportunity for you, the seller.

Making money from Black Desert is relatively simple. It is predominantly done via auction and marketplace websites, just like the other MMOs on this list. The trick is to gather items in-game that people want, and price them competitively. Where Black Desertfalls down here, however, at least for us, is the demand. Even despite its massive population, the game’s gold doesn’t seem to sell frequently enough, or with a high enough profit margin, for it to be worth the effort… And most items are so easily attained in-game, there’s little to no reason at all to scour the internet in search of deals.

Oh well, on to the next.

Number 3 – Runescape

With its many forms, Runescape has stood the test of time when it comes to rough-and-ready video games. Starting out as a purely browser based, low-poly experience, Runescape has done well to achieve a hefty 75 thousand (on average) active players per week across all versions, and an equally impressive economy to boot. Now, don’t get us wrong, the game’s a grind, but it’s an enjoyable one, overall.

Runescape’s in-game market is an interesting beast. Items regularly shoot up in value due to massive demand, simply by the actions of a few players, hoarding those items. Does this open up possibilities for making real life cash? Well, maybe…

Most of the money to be made when the Grand Exchange is concerned, occurs afterward. Expertly utilizing price fluctuations, you’ll be able to amass huge wealth. Wealth you can either sell as-is, or invest in items with high demand, and sell those. ‘How?’ you ask. The internet of course!

Number 2 – EVE Online

Giving our number 1 spot holder a run for its money, EVE Online is an MMO with an infamous marketplace among gamers. It seems everyone has a story or two to tell about someone they know who sunk hundreds of dollars into a brand-spanking new ship, or stock, and had a less than ideal run-in with other players out in the endless black void. It can all be lost in seconds, and that’s what makes it so good.

Trading is at the heart of EVE; so much so that it transcends that virtual cosmos. Buying and selling ISK (one of the game’s in-game currencies) and other in-game items such as ships outside of the game is incredibly lucrative, though unfortunately, due to a strict ‘End User Agreement’ is quite strictly monitored too. But how could it not be, when the game’s marketplace is so vast and troubling it can bring grown men to tears.

While the economy is massive; the developers boasting at $36 million dollars a year travelling through the game, leading to amazing opportunities for profit, EVE’s steep learning curve for new players, and a slightly lacking playerbase (likely as a result of the former) place it firmly at number 2 in our list. Which just leaves one more… Have you guessed what it is yet?

Number 1 – World of Warcraft

Let’s be honest, it had to be, didn’t it? With a playerbase of well over 5 million (that’s about as many people as live in all of Norway), a marketplace full of exciting treasures, and an in-game economy fuelled by gold that can be not only affected by players, but also bought outright in cash through micro-transactions – it just ticks all the boxes.

WoW has been going for years, and it shows. The game is nicely animated, family-friendly, and fun. With so many instalments and so many players, two things are certain: There’s a lot to buy, and a lot of gold to go around – but don’t let that get you down.

Gold farms in China – literally hundreds of computers set up to farm gold in WoW – share a lot in common with their Bitcoin mining facilities – What is going on in China?

They’re frequently churning out in-game currency in positively insane amounts. ‘What for?’ you ask. Well, to buy the items that everyone wants and will pay for, of course.

But how does that help you? Simple. Just like China but on a much smaller scale, there’s money to be made for the individual player, in trading in-game items and gold with other players. Historically, players would send cash through PayPal or eBay in exchange for the items they wanted, but nowadays it’s much simpler with sites specifically designed to act as trading platforms for players.

Eldorado.gg is a budding example which offers a space for players to sell in-game items from World of Warcraft – among a bevy of other titles too like Elder Scrolls Online and the aforementioned Runescape(in its many forms). Once you have the items worth selling, sling ‘em on the marketplace, and wait for the cash to come. It couldn’t be simpler!

Additionally, there are always fresh players looking to purchase accounts online – either due to their high level, or deep pockets. This can be time-consuming to pull off though, and is seen as particularly risky for buyers, as with a quick email recovery, the account can be right back in the hands of the seller. Sad trumpet sound.

So there you have it. Four money streams just waiting to be pilfered. Four places to sink or swim. If you’re still having trouble working out if it’s for you, then consider this… In many of the games mentioned, the items and in-game currency being sold at such high prices, can be attained without spending a penny past the games retail price (or subscription fee.) What does that mean? That means with a dash of good luck, you’ll be making good money with next to non-existent costs. Pretty good, huh?

Image Credits: Video Games from Gorodenkoff/Shutterstock

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Moving to Cloud Hosting From Dedicated Hosting: Best Practices https://thefabweb.com/moving-to-cloud-hosting-from-dedicated-hosting-best-practices/ Sat, 06 Apr 2019 01:59:41 +0000 https://thefabweb.com/?p=561 Over the years, Cloud Hosting has proved to be an efficient hosting solution. It is cost-effective, offers resource scalability, boosts operational efficiency, and not to mention, provides enhanced security. In short, with cloud hosting, you can expect better-managed websites, which can positively impact your business. If you are a website owner and are seeking to […]

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Over the years, Cloud Hosting has proved to be an efficient hosting solution. It is cost-effective, offers resource scalability, boosts operational efficiency, and not to mention, provides enhanced security. In short, with cloud hosting, you can expect better-managed websites, which can positively impact your business.

If you are a website owner and are seeking to adopt Cloud Web Hosting services, then it is indeed a prudent move but a move nevertheless. And any shifting of work environments requires the right planning and preparation before you migrate. It is akin to moving to a new office or starting a new job, where you undergo a set of processes before you settle yourself in the new place. Similarly, when migrating to Cloud Hosting from a Dedicated Hosting platform, there are a few things to make a note of.

Here are some of the best practices for Cloud migration, adopted by site owners across the globe.

1. Find the right hosting service partner

The first and foremost thing that you would need to decide is, where do you want to migrate. There is no shortage of web hosting providers offering cloud environment. But are they reliable enough as per your expectations? A good Cloud Hosting provider is one who walks you through the entire migration process and also offers post-migration support. From resource management to cost management, a right hosting provider can go a long way in providing you a stable and seamless work environment.

2. Prioritize your backup activity

Remember how you always end up leaving something behind when you shift offices? Data migration is no different. There are always high chances that you might lose data in transit and losing anything can mean severe loss (of money or reputation). Always ensure that your IT team runs both micro and macro level backups for all data, applications, software, files, hardware etc. so you don’t lose any data during the process of migration or thereafter. Ask your hosting service provider for backup tools that allow redundancy.

3. Reassess your IT capabilities

While it is a great idea to move to Cloud Hosting, it is also essential for you to see if your current tech architecture is capable of handling a cloud environment. If all (or some) applications and processes need to be redesigned or restructured as per your destination needs, then you would need to do that before you start the migration process. Any disparity between your existing and new environments can cause operational lags, which can translate to time, money, and a whole lot of firefighting. Get your tech team to integrate Cloud-based applications in your current systems and set yourself for a smooth transition.

4. Do not undermine the importance of tests

Any tech transformation must undergo a series of tests before you finally adopt a new practice. So is the case with Cloud migration. Ensure that your tech team runs all possible cloud-based scenarios and test cases, determine your current workload and estimate storage capacity and other resources you might need on Cloud, network and other security, and so on. This will give you an overview of how your system will shape up in the future and also help you make a holistic cost estimate of the entire exercise.

Summing up…

With a robust Cloud web hosting service, a good service provider, and the right infrastructure, migration to Cloud Hosting can prove to be the most profitable operational exercise.

Image Credits: Cloud Hosting from ra2studio/Shutterstock

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Ways to get your YouTube Channel started https://thefabweb.com/ways-to-get-your-youtube-channel-started/ Wed, 27 Mar 2019 19:03:42 +0000 https://thefabweb.com/?p=551 If you haven’t caught on with the recent YouTube marketing technique, fret not. It isn’t too late to explore it and use YouTube as one of your prime marketing tools. If you are planning to start a YouTube Channel for your business or personal promotion, let’s start with the different steps that will go into […]

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If you haven’t caught on with the recent YouTube marketing technique, fret not. It isn’t too late to explore it and use YouTube as one of your prime marketing tools. If you are planning to start a YouTube Channel for your business or personal promotion, let’s start with the different steps that will go into having it all set up.

1. The Basics

The first step to setting up your YouTube channel is….you guessed it, creating it! All you need to do to create the channel is to log into YouTube, click on the gear icon and select the “Create a new Channel” option. Once you update your channel name and click “Create”, your YouTube profile will be created.

2. About Section

Once you create your Channel, it is necessary to update the About section with pertinent details about yourself. This also includes what you hope to publish for your viewers on your channel. You can update your website details and any other important information here as well.

3. Channel Your Art

Along with your About section, another aspect that gets maximum attention is your banner. Your banner will be featured prominently in your channel which is why you should give maximum attention to designing a banner that focuses on your brand.

4. Content type

Depending upon your business and the target audience, you can determine the content you would like to feature on your YouTube channel. You can choose to have tutorials, unboxing videos, or testimonials as well. Besides, if you are struggling to convert WMV to MP4format then you can use tools like VC.

5. Trailer

Once you have your channel ready, you need to prepare the trailer which is the introduction video. It will create your viewers’ first impression. You can use this trailer to explain what your business will do for them.

6. First official video

Once you finish recording your first video, you can post it on YouTube. You can use one of the many online tools to convert WMV to MP4 like VC for example before posting the video online.

7. Search optimization

Once you have uploaded the video to your channel, you need to work on ensuring that it comes up when relevant search words are used. When you are uploading the file, you would be required to add tags, title, and description so that YouTube SEO optimization parameters are met.

8. Stay consistent

You need to be consistent and post frequently to ensure that your channel gets maximum attention. A YouTube channel becomes a success not just because of the content but the consistency with which the videos are posted.

9. Integrate your channel

You also need to ensure your YouTube channel gets the desired attention through your various social media accounts

10. Engage with people

As a potential influencer, you would have to engage with your viewers and provide responses to their queries. Engaged viewers will keep coming back to your page.

11. Youtube Ads

If you want to turn your channel into a money-making scheme, then you can even choose to invest in YouTube Ads. To do so, all you would need is to connect our channel with Google Adword.

12. Analyze and repeat

You can use YouTube Analytics to understand your videos’ performance and understand how to optimize your content to get the maximum coverage.

If you cover the steps above without fail, you are well on your way to becoming the next YouTube success story!

Image Credits: YouTube Channel from Mar1kOFF/Shutterstock

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How A.I. Is Affecting Mobile Banking https://thefabweb.com/how-a-i-is-affecting-mobile-banking/ Fri, 22 Mar 2019 18:57:28 +0000 https://thefabweb.com/?p=534 Global financial and banking institutions are adapting to rapidly growing A.I technology trends, and many are implementing A.I into their mobile smartphone applications. Their Generation-X and Millennial customers were introduced to computer technology at an early age and grew up with tablets, smartphones, and wearable computing devices. With the advent of Alexa, Siri, and Google […]

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Global financial and banking institutions are adapting to rapidly growing A.I technology trends, and many are implementing A.I into their mobile smartphone applications. Their Generation-X and Millennial customers were introduced to computer technology at an early age and grew up with tablets, smartphones, and wearable computing devices.

With the advent of Alexa, Siri, and Google Now, Millennials expect their banks to offer a high-tech user experience, which is exactly why savvy financial institutions are looking to partner with innovative mobile app developers. 

Through the use of (ML) machine learning and platforms powered with A.I., the natural language and speech recognizing systems convert the spoken word into data. This is then analyzed to understand context, meaning and even perceive emotional states. Be sure to read this in order to learn more about how this information allows the system to respond in an appropriate manner and even learn from user behaviour to offer a better experience in the future.

The mobile app developed by the right company will ensure that customers are pleased because they are not put on hold, they get answers quickly, and wait times are decreased.

How is A.I. currently being used in the banking industry?


Many banking apps use tools such as cloud computing and digital dashboards to help their customers access and manage their accounts as well as store pertinent information. Worldwide there has been an increase in the use of computer technology to help with customer service needs using digital assistants and chatbots. It’s also being used internally to process routine transactions quickly. 

Here are a few areas where A.I. is being used in the financial sector:

  • RPA (robotic process automation) is used to boost efficiency in back-end operations
  • Mobile banking with voice activation to encourage interaction
  • Multiple languages available in many mobile apps
  • Camera and microphone interface for face and/or voice recognition
  • Learning customer habits to help detect fraud 
  • Processing customer loan applications with quick turnaround

What kind of growth can be expected in the future?

We can expect to see dramatic improvements to the mobile banking app landscape as developers continue to advance the technology. You’ll see better voice, face, and fingerprint recognition that will reduce the potential for fraud. The A.I. interface can merge account financial data and routine actions to learn the habits of the customer. It will then be able to hold conversations like humans but with a deeper understanding of the customers needs to be based on previous behaviors. 

Money transfers between accounts, balance inquiries and even scheduling a meeting with a bank representative will be completed by voice command, touch screen or text. Some banks have this technology already and it will only improve over time. User demand changes and A.I. apps with learning capabilities will adapt and grow with it. With the iOS and Android platforms updated regularly, a competent app development company will be vital to keep the software current as technologies continue to move forward. 

The financial world is going to see drastic improvements to any banking mobile app that is powered by an A.I. interface. When banks partner with the right mobile app developer, innovative and cutting-edge technology will be easily implemented to ensure absolute customer satisfaction, the ultimate goal of all businesses.

Image Credits: Affecting Mobile Banking from Kanghophoto /Shutterstock

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Top 5 Strategies to Prepare a Healthcare Marketing Plan https://thefabweb.com/top-5-strategies-to-prepare-a-healthcare-marketing-plan/ Thu, 21 Mar 2019 12:05:41 +0000 https://thefabweb.com/?p=527 Let’s face it; today’s patients are more interested in your overall customer service experience than the treatment received in your hospital. They are looking for a healthcare service that can be easily accessible at the push of a button. The truth is, a building is what first attracts a prospect, long before they know what […]

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Let’s face it; today’s patients are more interested in your overall customer service experience than the treatment received in your hospital.

They are looking for a healthcare service that can be easily accessible at the push of a button. The truth is, a building is what first attracts a prospect, long before they know what services are even offered in said building – consider the building your marketing plan.

Unlike many other businesses, healthcare services serves a wide range of audiences, cutting across all demographics, as no one can survive without them. There are hundreds of healthcare services organizations competing within your industry.

Thanks to advancing technologies, the healthcare industry can now join the ranks of finance and ecommerce in delivering upgraded services to consumers.

Patients are now becoming more dependent on websites and apps to make their healthcare decisions. No one wants to waste their time going into a care provider’s office, when they can make appointments via an app or website from the comfort of their home. This is one of the reasons you need to stay on top of the game – to continuously put your brand in front of consumers. To achieve this goal, you need an effective digital marketing plan. How can you go about this?

Relax, as this article aims to reveal some strategies to prepare a healthcare marketing plan. But first, let’s briefly discuss what a health marketing plan actually is.

What is a Healthcare Marketing Plan?

According to Healthcare Weekly, a healthcare marketing plan can be described as a strategic plan designed to achieve a business-driven goal over a specific period. It is usually employed by healthcare services to give a facelift to their services and achieve measurable goals and objectives. You may be thinking “Do we really need a marketing plan? We have plenty of patients.” Even if you are happy with the number of patients you have, that doesn’t mean you should leave your brand to be overtaken by aggressive marketing strategies of your rivals.

Digital Authority Partners states that the benefits of a healthcare marketing plan cannot be ignored. You should ensure you set up a healthcare marketing plan that keeps your brand in the minds of your clients and prevents them from looking elsewhere. Remember, the marketing plan is not trial-and-error experimentation, or random marketing ideas test-run for a while. Rather, it is a planned marketing strategy to achieve your business goal. The question now is, how can you prepare a healthcare marketing plan?

Top 5 Healthcare Marketing Strategies

Healthcare marketing is a strategy that has been around for most of the last century, however, patients now have more options to explore than ever before. This is a result of changes in marketing technology, and the way healthcare services are dominating the internet. The old marketing strategies are no longer effective. If you are looking for effective healthcare marketing strategies that bring prospects to your business, consider these marketing strategies.

  • Have a Unique and Consistent Branding

When we talk about “brand,” it means your unique service or practice. Patient decisions are guided more by perception and less by individual provider. The first step to your healthcare marketing strategy is to set yourself apart from other hospitals or practices. What are those things that give you an edge over the others out there? Start by understanding your brand and what makes your practice or hospital unique. This could include the way you treat your patients, the inviting and family-friendly atmosphere in your office, the quality of healthcare services provided, and much more.

  • Build a Responsive Medical Website and Test its Speed

A responsive medical website should be designed to attract patients and not just to look good. Ensure your web pages are serving the purpose of converting visitors and prospects into long term patients. You can build a responsive and high-converting medical website by having a simple design and layout that has easy navigation with calls-to-action, social media links, graphics, videos, photos, visitors’ email generator, and an FAQ page. Your website should be both web and mobile friendly. More people are using their mobile devices to access the internet and search for their needs. The secret here is that Google pays attention to the user experience, and mobile-friendly is one of the top criteria.

In addition to building a responsive website, many online studies show that today’s patients are turned off by websites with slow loading times, so it’s essential to test your website speed. It only takes a few seconds to lose a potential patients to your competitors with faster-loading platforms.

You don’t have the resources to build your site yourself? Find a freelancer using platforms like Yoss or Freelancer and get someone with technical expertise to help you with your website needs.

  • Take your Website’s SEO Seriously

Many healthcare marketing managers are not doing enough Search Engine Optimization (SEO) to stand out in the crowd. An in-depth knowledge of SEO plays a vital role in ranking medical websites, as there are millions of sites on the web. SEO is a powerful tool used to get your healthcare brand or practice to the top of various search engines, tt’s a way of building authority on the internet and increasing patronage and profits.

SEO largely involves using the right keywords in your web content so that Google or other search engines can crawl your website and rank your content higher in search results. However, many things are involved in search engine optimization including:

  • Gaining backlinks from various reputable sites with high authority
  • Claiming your website on “Google My Business
  • Utilizing PPC and display ads
  • Managing your web sitemap or index
  • Get your site known by submitting it to Google
  • Update your website content regularly
  • Upload informative blogs on your site

Tip: Search Engine Optimization may require an SEO professional’s input for a better result – don’t hesitate to hire one if you feel unprepared to handle it on your own. Check out this list of best consulting firms specializing in digital strategy.

  • Take Advantage of Social Media to get more Patients

There are many opportunities to grab your prospective patient’s attention on social media. Many healthcare services and practices depend on organic social media for their healthcare marketing strategies. Social media is a great tool used to drive traffic to websites, and marketers can interact directly with interested prospects.  There are over 3 billion social media users as of 2019 versus 2.206 billion users in 2018, and the study further shows that 11 new users join social media platforms every second for the first time. Consider these numbers proof, your practice or hospital should be on social media.

Take Social Media Seriously

Whether you a surgeon, a chiropractor, a dentist, or any other healthcare service provider, social media is a perfect tool to connect with prospective and current patients. A number of healthcare organizations have a social media presence but fail to leverage its full potential. While social media engagement can be time-consuming, its benefits cannot be overemphasized. How can you take advantage of your social media presence?

  • Add or follow patients on social media
  • Always reply to your followers’ comments or inquiries about your business
  • Like or retweet your followers’ posts
  • Share informative content about health and your practices
  • Upload shareable photos, videos, and other useful content about your services
  • Connect with other professionals in your local area or field

To make social media engagement easier for you, have a dedicated staff to manage your social media accounts, or use tools such as IFTTT, Social Oomph, Hootsuite, and Buffer.

  • Evaluate your Marketing Strategy

A marketing strategy without evaluation is not a perfect one. Over time, make sure you evaluate your marketing plan to know if you are on the right track. Are you getting results as expected? Check thoroughly and make adjustments as necessary.

To sum it up

Marketing is a must. To stay ahead of your competition, you should employ a strategy to ensure your business goals are being met. Use this article as a starting point of your journey to building a healthcare marketing plan.

This guest post comes from JGBilling, a medical billing and coding Chicago company

Image Credits: Healthcare Marketing from wavebreakmedia/Shutterstock

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The Importance of Domain Authority https://thefabweb.com/the-importance-of-domain-authority/ Wed, 20 Mar 2019 18:23:22 +0000 https://thefabweb.com/?p=524 Domain authority (DA) is a score developed by Moz to evaluate websites and predict their rankings in search engine results. This score is greatly important in search engine optimization (SEO) efforts, and it can be impacted by a wide variety of factors. Similarly, page authority addresses individual web pages and their search result rankings. Improving […]

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Domain authority (DA) is a score developed by Moz to evaluate websites and predict their rankings in search engine results. This score is greatly important in search engine optimization (SEO) efforts, and it can be impacted by a wide variety of factors. Similarly, page authority addresses individual web pages and their search result rankings.

Improving and maintaining each of these are absolute musts for site owners who want to stay competitive. Read on for more information about your website’s DA and what you should do to maximize it.

How does DA work?

Domain authority is scored on a range from 1 to 100. The higher a site’s score, the more likely it is to have a high ranking in search engine results. Obviously, getting to the front page requires a high score, but just how high your DA needs to be depends on your site and its competition.

Generally speaking, a site’s DA is determined by factors such as the number and quality of backlinks the site has. Basically, this means the quality of content you link to has a direct effect on the quality of your own site. Other sites providing backlinks to your own, and the quality of those sites, can influence your DA as well. No site is an island; any content your site is associated with can have an impact.

With that said, it’s best to view your DA as a comparative measure instead of an absolute measure of the quality of your site. To put it another way, you don’t necessarily need to have a near 100 DA to appear as a top result — you just need to outdo your direct competitors.

This is significantly easier to do at lower scores. Because of the wide variety of factors contributing to a site’s DA, sites with scores in the 70-80 range or higher can have their work cut out for them, which is why large businesses often have a team of SEO experts to focus on this and incessantly be on the watch for better seo links for business.

What is my DA?

If you’re interested in checking your own site’s DA, or those of your competitors, it’s as easy as plugging the information into a DA checker. Just keep in mind that it’s common for scores to change frequently, and this can happen for plenty of reasons.

The internet is an incredibly complex web of ideas and connections, and your score can and will be impacted by forces outside of your control. For instance, when the highest authority sites experience a substantial growth in links, this can skew the playing field for everyone. Your DA is also more susceptible to frequent/drastic changes if it’s a lower score.

Don’t be discouraged if you don’t see the results you want at first. In fact, it’s unlikely you will. Growing a site takes time.

How can I influence my DA?

Figuring out how to directly improve your site’s DA can be tough, since it’s determined by an aggregate of metrics, but boosting your site’s SEO efforts in general will be your best bet. Many SEO professionals consider this the hardest part of their jobs, but improved link building is your fastest way up the rankings.

Why not use the fact that different sites affects each other’s DA scores to your advantage? For example, you could reach out to other sites in your industry to build relationships with other influencers and link each other’s content. This sort of networking helps everyone, and more backlinks to your content in other websites increases your traffic.

Once you’re an established influencer in your area, you’ll have a better chance of making an impact with unique content. Remember, especially if your site is still relatively new, your DA doesn’t mean your site is necessarily good or bad. It’s best used as an indicator of where to focus your efforts.

Image Credits: Domain Authority from whiteMocca/Shutterstock

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Talkspace and the Winter Months https://thefabweb.com/talkspace-and-the-winter-months/ Mon, 25 Feb 2019 09:55:24 +0000 https://thefabweb.com/?p=511 What is Talkspace? Talkspace is a resource for locating therapy online. With this convenient app, you can get the therapy you need without ever having to go to an office. Not only that, you can get your therapy for much less than you would pay at a standard therapist’s office. For example, a teenager can […]

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What is Talkspace?

Talkspace is a resource for locating therapy online. With this convenient app, you can get the therapy you need without ever having to go to an office. Not only that, you can get your therapy for much less than you would pay at a standard therapist’s office. For example, a teenager can vent to a licensed counselor without the judgment that they would typically fear, allowing them to talk about subjects that they would not be comfortable speaking to their parents about. The Talkspace reviews show just how much the app has helped people.

Talkspace and Winter Depression

The holidays can definitely be difficult for some people. This is often referred to as “The Winter Blues.” If you suffer from depression or find that the winter months are especially difficult for you, then you should make sure to take precautions so that things don’t get too bad. But what can you do to avoid that winter depression?

How About Light Therapy?

Some researchers believe that winter and holiday-related depression are directly related to the lack of sunlight that you get during the winter months. Everybody huddles inside away from the elements and cold of the winter. In order to get around this deficit, you can actually purchase a special lamp. That’s right, these issues can be greatly alleviated by simply using a lamp that gives off light that shares qualities with sunlight. Even if it isn’t the winter, you can bring it into your dark and depressing office to brighten it up and give you some much-needed cheer.

Look Ahead

One of the best things that you can do to overcome the effects of winter depression is to have something to look forward to. Having a plan and a goal can greatly lift your spirits. It could be something as small and simple as lunch at your favorite restaurant or even something as big as buying a new car or going on vacation. Even when there is an ice storm outside and you are stuck at home, you can motivate yourself and get a more positive attitude by simply having an achievable goal set for yourself.

You Knew I Was Going to Say It, Exercise.

It has been no for quite a long time that exercise is a great way to combat depression. If you are someone that works outside on a regular basis, then the winter months can definitely be detrimental to your mood. There are very few people in this world that would want to go for a run when it is below zero outside, so what can you do? It would be best to find some workout routine that you can do inside. It is best to find something that you enjoy rather than just running on a treadmill.

Take a Vacation

We already mentioned planning for a vacation to help your mood, but actually taking one will greatly benefit your emotional state. If you hate the cold of winter you can plan a trip to somewhere a bit sunnier. For me, I don’t get a lot of snow where I live, so I like to take my children up north so they can get a taste of a winter wonderland. It doesn’t have to be expensive, either. All you have to do is get out of the house and do something enjoyable that you otherwise would not normally do.

Talk to a Therapist

If nothing seems to help and you can’t quite get out from under that cloud that is raining on you, then you can always talk to a therapist. All it takes is having someone to talk to. A therapist will help you in figuring out exactly what the underlying causes of your depression are, as well as help you to think of different ways to overcome the effects of that depression. If you don’t have a therapist, then check out the Talkspace reviews and see if it is right for you.

Image Credits: Talkspace from ESB Professional /Shutterstock

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5 Ways to Make Money Using a Computer https://thefabweb.com/5-ways-to-make-money-using-a-computer/ Mon, 18 Feb 2019 18:44:31 +0000 https://thefabweb.com/?p=503 Computers are extremely dynamic tools, and they can solve a lot of different problems. Though pages of code, these machines can be programed to solve mathematical equations and compute processes for the users at hand. The files in your computer and the connection to the hub is how your computer connects you to the online […]

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Computers are extremely dynamic tools, and they can solve a lot of different problems. Though pages of code, these machines can be programed to solve mathematical equations and compute processes for the users at hand. The files in your computer and the connection to the hub is how your computer connects you to the online world.

On of the biggest math equations that has no perfect answer to solve for human race is how do I make money in this world? Believe it or not, you can use your computer to make money every day. The best part is many of these money makers can be done with your every day computer usage.

Let’s take a look at 5 way to make money using a computer.

1 – Surveys and Ads

Surveys and ads are a great way to make money online. The best survey sites are willing to give you massive gift cards and discounts for simply telling them how you feel.

If you are into a bit of the modern cryptocurrency crazy, you might be interested in knowing you can stack Satoshi by playing games, watching ads, or doing surveys as well. With bitcoin faucets, you can seriously make money for doing what you already have to do if you are TV watcher, watching ads.

2 – Building Computers

This approach is far more hands-on, but you can make some serious money, especially if you know what hardware is good. There are so many amazing computers that have serious power output out there, but they aren’t being used for simple reasons like a dead hard drive or faulty power supply. Those computers can be put bad together with rather cheap and easy, and then you can turn around and sell them as working machines. Say you pick up a 6 pack of Mac Pro computers from a closing business on facebook marketplace or craigslist. Most of the time when these places are going out of business, you can scoop up those deals for stupid low $500 or $600 with cash in hand. Most of those computers in good working condition can sell from $200 to $1000 easy, especially if you know how to market them.

There is tons of room in PC building too, especially when you find offices or schools that are selling lots due to upgrades. A lot of time you can those computers with an OS, but putting an OS it will skyrocket the value.

If you are a savvy salesperson, you can make a lot of money fixing and flipping computers.

3 – Blogging

Whether you create a PBN where people can post and share articles to a personal venture into your story, blogging a great way to make money online.

Since you are creating content for a community, as you start to expand your readers, you can start to find ways to expand your blog. Focusing on new relevant topic, find guest bloggers to share content and links with, build posts around keywords, do SEO research to boost your search presence. There is so much you can do to make your money from blogging, it’s kind of insane.

You can direct them to a product page, show them where to get items through amazon affiliate links, make money from ad spend, circulate email marketing to subscribers, and so much more. There is really so much you can do with your blog to convert visitors into money. It’s really amazing.

4 – Streaming

Streaming is one of the newer concepts when it comes to making money with a computer, but boy is it a hot ticket right now. The streaming community seems to keep growing, as video games in many ways are starting to been seen on the same level as sports. This has lead to a massive upswing game streamers, and there seems to only be more and more money going towards. With e-sports in funding and taking off, it’s no wonder streamers want to get in to those organizations as fast as they can. They are making tons of money and growing like wildfire. Get your game on or make an awesome live stream channel. You take sponsorships and take donations to make your stream live on. Many people even make full times jobs and companies out of it.

Image Credits: Computer from Africa Studio/Shutterstock

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Does Your Office Need to Improve Its Wireless Network? https://thefabweb.com/office-need-improve-wireless-network/ Sat, 16 Feb 2019 17:46:01 +0000 https://thefabweb.com/?p=497 Wireless Internet: it’s an essential tool for conducting business in the twenty-first century. Without a robust wireless network, most companies would grind to a halt — but just because your office has a wireless network doesn’t necessarily mean it is necessarily meeting all your needs. The explosive growth of mobile devices, and the growing movement […]

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Wireless Internet: it’s an essential tool for conducting business in the twenty-first century. Without a robust wireless network, most companies would grind to a halt — but just because your office has a wireless network doesn’t necessarily mean it is necessarily meeting all your needs.

The explosive growth of mobile devices, and the growing movement toward workers bringing their own devices into the office, has meant that wireless networks that were once more than capable of handling an office’s traffic are now no longer able to meet the demands of the modern workplace.

Increased use isn’t the only issue. Because wireless networks rely on radio waves to transmit information, they are susceptible to interference and only have a limited transmission distance. This means that a number of factors can reduce the efficacy of your wireless network, so that some areas of the office receive excellent signal while others hardly receive any signal at all.

Unfortunately, because network overload tends to happen slowly, it is often the case that IT managers and executives simply don’t notice that their Wi-Fi isn’t running as quickly as it used to. Because an overtaxed network rarely reaches a crisis point, even when it becomes obvious that an upgrade is needed, it is often put off indefinitely to make way for more pressing concerns.

This is a serious mistake: every day that your office operates with an insufficient wireless network is a day where productivity is not being maximized. If you have noticed issues with your wireless network, investing in an upgrade needs to be an immediate priority. 

In order for installation of a new wireless network or upgrades to your current network and data cabling infrastructure to truly be effective, however, you first need to understand your current usage patterns, and this means undertaking a thorough initial RF wireless network survey to understand where you need to beef up coverage.

If you are considering upgrading your wireless network and want to make sure the time and money you invest in the process gets you a system that continues to meet your needs for years to come, here are a few things you should make sure your preliminary survey includes:

  • Heat maps of RF coverage that also cover expected data rates.
  • Detection and recording of RF interference that may contribute to decreased wireless functionality.
  • Office layout map that shows the location of wireless access points.
  • A selection, orientation, and polarization of antenna to guarantee good signal.
  • Observations regarding multipaths, hidden nodes, and dead spots for RF.
  • A complete breakdown of Wi-Fi equipment.

For offices in the Greater Toronto Area and the cities of the Golden Horseshoe, companies like ExcelLinx Communications provide some of the most robust survey and installation solutions available.

Not only does ExcelLinxs ensure that a complete survey will be undertaken before installation begins, their turnkey approach to wireless upgrades means you can overhaul your Wi-Fi with minimal disruption to your office.

Don’t put off improving your Wi-Fi connectivity for one day more than you need to. Get in touch with ExcelLinxand find out how you can book your survey today.

Image Credits: Wireless Network from GaudiLab/Shutterstock

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