Smartphone Brands and their Best-Selling Models in India


Smartphone has become a necessity for all. And, over the years, India has become one of the fastest-growing smartphone markets in the world. As the world’s second-largest smartphone market, it is continuously attracting global mobile brands seeking to expand their market extensively. Brands Xiaomi, Realme, Vivo, and OPPO have 73% of India’s market in terms of shipments in Q1 2020.

Here are the titles performing well in the Indian market.

Xiaomi and Redmi Note series

India is Xiaomi’s biggest mobile phone market. In Q1 2020, it led the Indian mobile and smartphone market into a 30% share in the market. Aggressive offline expansion of customer base, customer focus, and affordable prices have boosted the company’s business in India. The Redmi Note series handsets, like the Redmi Note 8 series and the Redmi Note 9 series, have become the most popular smartphones under Rs. 15,000 in the country.

Redmi-Note9-pro smartphone

The Redmi Note 9 Pro is a brilliant phone hitting India in March 2020. It is the new budget phone from Xiaomi’s sub-brand Redmi, which comes as the successor to last year’s Redmi Note 8 series. It is a model with a lowered starting price of Rs. 12,999. The mobile packs a 6.67-inch LCD screen with a 60Hz refresh rate. It consists of the achole-punch frontal camera in the model. The handset works on the Qualcomm Snapdragon 720G SoC. It is surprisingly powerful for this range of price tags. The Redmi Note 9 Pro is equipped with a powerful 5020mAh battery, which supports the 18W fast charging facility.

Vivo and Vivo Y series smartphone

Vivo market share in India has shown growth from 12% to 17% last year. Vivo phones mainly target fashion-conscious smartphone buyers, who are looking for an audio functionality, proper camera, sleek design at a meager price as compared to features. The Y series models, generally featuring a dual-camera, AI selfie capabilities, a Qualcomm SoCs, and a bezel-less screen, worked well in Q1. The best-selling Vivo Y series smartphones is including the Y91, Y95, Y83, Y53. They are priced starting from Rs. 6990.

Vivo Y91 India smartphone

The Vivo Y91 was launched in January 2019. The model is a stripped-down variant of the Vivo Y95 model. The phone comes with a 4,030mAh battery, a 6.22-inch display, and is powered by a Qualcomm Snapdragon 439 processor. Its Halo FullView Display offers users a viewing experience that is very much impressive. The Y91 has an 8MP front-facing camera and a 13MP+2MP dual rear camera setup. The rear camera setup is backed up by features like Autofocus, Portrait mode, and more. The front camera has AI Beautifying effects. The Vivo Y91’s starting price is Rs. 7,950.

Realme and first 5G phone India

Realme initiated as a sub-brand of OPPO until 2018 when it separated as an individual entity. Realme launched their first product, the Realme 1 exclusively in India during May 2018. Realme grew extensively by grabbing 119% year-over-year in Q1 2020. It commands 14% of the Indian smartphone segment now, to surpass OPPO’s 12%. The Realme X50 Pro 5G was the pioneer 5G phone for the Indian market. The Realme 5i and C3 are the hottest Realme phones in India under Rs. 10,000.

Realme C3 triple camera smartphone

The Realme C3 is the newest budget smartphone from Realme, which is the successor to the Realme C2. The affordable phone has won the market share for Realme in Q1 2020 with a starting price of Rs. 6999. It has a 6.5-inch display with 89.8% screen to body ratio, Corning Gorilla Glass 3, and a 5,000mAh battery. It runs on the new Helio G70 processor and Mali G52 GPU that guarantees fast performance in both routine tasks and mobile gaming and features a dual-camera 13MP + 5MP set up and, even while playing massive games like PUBG and COD.

OPPO and A series smartphone

OPPO has emerged as India’s innovative and favorite handset brand in the premium segment. OPPO consistently focuses on camera capabilities and long-lasting and fast-charging batteries, which have impressed young customers the most. OPPO has the same offline marketing strategy for Vivo mobiles. People can see Vivo and OPPO selling everywhere in India. The budget-friendly OPPO A5 series, A31, and A9 2020 have shown especially good performance.

The Oppo A9 2020 with a large 6.5-inch screen and 89% screen-to-body ratio. The display comes with a Gorilla Glass 3+ for protection and waterdrop notch. It has a 5000mAh ultra battery and reverses charging capability and a 48MP ultra-wide quad-camera setup, which has a support of a 16MP selfie camera featuring AI beautification. The Snapdragon 665 + Game Boost 2.0 provides smoother and faster performances with a more responsive gaming experience. It comes with 128GB of ROM to be backed up by 256GB of additional memory, which has a three-card slot (Dual Sim + MicroSD) for tons of extra storage.

OnePlus 8 series smartphone

A couple of weeks ago, with an online event, the OnePlus 8 and OnePlus 8 Pro launched. The anticipated high-end phone is readily available for pre-bookings in India through online shopping sites. The OnePlus 8 is available at Rs. 41,999 with base 6GB + 128GB storage model. The price of the 8GB + 128GB variant is Rs. 54,999. The OnePlus 8 is a bit smaller than the Pro variant with a 6.55-inch display. It is also equipped with a Snapdragon 865 processors and supports 5G.

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